I recently started a new position as the Creative Writer at Boston Interactive. It's a fun, experienced digital agency in Charlestown, MA, and it's led by a team of forward-thinking leaders. As the Creative Writer, one of my tasks is helping with the monthly e-newsletter. So in order to promote my new agency as well as toot my own horn, I thought I'd share an excerpt from the article I wrote called "Get to Know Wearables: How Apple Watch and Others Are Defining the Market."
Initially, a wearable was considered any item one could wear. A hat is a wearable, for instance. A necklace is a wearable. And yes, a watch, too. But for the most part, the wearables of the past carried only one or two purposes. A hat shields the sun. A necklace enhances your cosmetic appeal. A watch tells the time.
But wearables of the very-near future will have more than one purpose. Smart wearables will have dozens if not hundreds of unique possibilities. What’s more, just as a hat cannot tell the time, and a necklace will never shield your eyes from the sun, different types of wearable technology will serve unique purposes, specific to their design.
Read the full article here: Get to Know Wearables.
If you have any thoughts on the future of wearables, be sure to head back over here and drop me a comment.